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LinkedIn Is Acquiring B2B Marketing Platform Bizo

LinkedIn Is Acquiring B2B Marketing Platform Bizo

By Chris Crum

LinkedIn announced that it is acquiring B2B brand marketing platform Bizo. The price is about $175 million (subject to adjustment) in a combination of about 10% stock and 90% cash. Bizo offers products to help brands with their display and social advertising programs. It specifically caters to B2B customers. "B2B ...

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